There a few links to it already around the Halosphere, but since Freakonomics is by far the best book I read this year, a post on its author's blog that mentions Joe Maddon and Josh Paul is necessary.
Joe Maddon's Book Review of Malcom Gladwell's BLINK.
(read the first paragraph imagining you are standing next to a crackhead at a bus-stop on skidrow. Joe has a lot to say in a few sentences)